Hardware Enterprise Network Marketing Talent Opportunity and Challenge

What talent needs are the hottest in 2009? What about the demand for online marketing talent? Looking back on 2008, the demand for talents in the information technology and Internet industries has been maintained at the highest level of industry demand for the whole year. It ranks first in the top ten hot industries in the month, and the recruitment has always maintained a market share of around 15%-20%. The industry that recruits the most on the rankings of major recruitment websites is the Internet and marketing-related professions. The network marketing talents combine Internet technology and marketing skills, and are welcomed by enterprises. In March 2009, I searched for “Internet Marketing” related positions in China Talent Online, and found 1667 related positions. There were 3,363 related posts in “E-Commerce”, and online marketing has become an enterprise breakthrough (promotional product main product) economic crisis. The marketing tool, the actual network marketing talents are becoming scarce talents that enterprises have robbed, and some enterprises even open a million-year salary to recruit actual network marketing talents.

According to iResearch statistics and tracking research, the transaction scale of China's B2B e-commerce market in 2008 was nearly 3 trillion yuan, an increase of 39.4% year-on-year. iResearch and its affiliated Ali College jointly released the first "China E-Commerce Professional Development and Salary Research Report" in the e-commerce industry. The report shows that the e-commerce industry has become a high-paying industry, and the monthly average income level of employees has exceeded the overall level of the traditional industry, with an average income level of 6,500 yuan.

Experts pointed out that in the face of the huge network marketing market, China currently lacks formal professional e-commerce network marketing personnel. The network will not market, the marketing people will not network, on the one hand, the large demand of enterprises, on the other hand, It is difficult for college students to find employment. In order to thoroughly implement the Party’s spirit of actively doing employment for college graduates, the Employment Promotion Law has been earnestly implemented to accelerate the training of practical network marketing talents. The China Electronic Commerce Association Professional Manager Certification Management Office will be in China. The E-Commerce Association Network Marketing Professional Committee organizes online marketing experts with many years of experience in network marketing practice. At the same time, it absorbs the international advanced network marketing theory and experience and summarizes the network marketing courses to help enterprises cultivate practical network marketing talents. The integration of traditional resources and network marketing resources enables enterprises to achieve greater economic benefits in network marketing. At the same time, it will further discuss and promote the development of e-commerce disciplines, teacher construction, professional capacity building, platform construction, and the development of enterprise needs and personnel training in colleges and universities, and strategically meet the needs of e-commerce for all kinds of professionals.