Door and window hardware lacks international competitiveness

Door and window hardware lacks international competitiveness

Door and window hardware companies, taking advantage of blind spots in the development of the industry, do not pay attention to product quality, do not care about product infringement, and use branded and remanufactured rivers and lakes “cheat” to capture the market and make profits. Taking door and window hardware locks as an example, the chaotic situation of “opening a lock with one key” often occurs.

In recent years, due to increasingly fierce competition in domestic and foreign markets, although the door and window hardware companies have started industrial transformation and upgrading, due to the old production concepts, some small and medium-sized enterprises still remain in the pursuit of quantity, and product quality is difficult to guarantee.

Even bigger companies regard product innovation as the top priority of upgrading, while ignoring the quality of the product as the “pathfinder stone” of the market as the “life” of the brand, resulting in poorly controlled and unqualified products “mixing in” the consumer market, which is seriously damaging. The rights of the customer.

In fact, for door and window hardware companies, short-term benefits cannot be obtained for long-term development. With the increase in counterfeiting efforts in the country, the continuous development of the door and window hardware industry, people’s consumption levels have been improved by layers, and product brand and quality requirements have become even greater. strict. Those small and medium-sized enterprises that do not pay attention to product quality and rely mainly on “deception” will certainly be eliminated in the industry reshuffling. Finally, only the door and window hardware companies that implement product upgrades and continuously improve the quality of their products will be recognized by the market.

Door and window hardware products, only with high quality, can win the market and establish a good brand image. As the saying goes, it is easy to start a business, and if the quality of door and window hardware products cannot be upgraded, not only will the market be difficult to expand, it will be detrimental to brand building, and even these stable markets won through numerous difficulties will gradually be lost.

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