China's wire and cable companies actively explore new routes for e-commerce

In recent years, China’s Internet technology has been developing rapidly and e-commerce is booming. This has created new opportunities for the development of traditional enterprises in China. While traditional industries such as clothing and advertising have embarked on the road to e-commerce, the wire and cable industry has not been far behind. It has transformed and explored a new path of combining wire and cable with e-commerce.

“The transformation of wire and cable industry is not only the need of industry development, but also the need of the development of the times. In the highly developed mobile Internet technology today, if the traditional wire and cable industry still holds the traditional market-oriented marketing model, it is difficult to The fierce competition survives, and the emerging development of the combination of wire and cable and e-commerce not only opens up a broader market for enterprises, but also optimizes the allocation of resources in the wire and cable industry and promotes sound development of the industry." Tao Jianmin, a senior expert in the wire and cable industry, pointed out at a meeting.

According to Xiao Bian learned that under the impact of the rapid development of e-commerce, the direction of transformation of China's wire and cable industry is mainly the combination of wire and cable and e-commerce, that is, offline market and online market synchronization. While stabilizing the offline market, the online market was opened up by constructing an e-commerce platform. However, the traditional wire and cable industry's transformation of offline transactions into online transformation has also caused many people in the industry to worry about equitable and safe transactions on e-commerce platforms.

However, according to Tao Jianmin, at present, many traditional wire and cable companies in China have implemented major initiatives such as “real-name certification for enterprises”, “existence of trustworthy protection funds”, and “third-party transaction guarantees”, while building e-commerce platforms on the line. The implementation of the measures can strengthen the safe trading and supervision of buyers and sellers, thus ensuring the fairness and security of online transactions.