Online shopping: furniture "fitting room" to refresh the consumption habits of Chinese people

Buying furniture is a "protracted war". Consumers have to visit the furniture stores in the city. The left-hand style, right-handed than the price, is a "home". How to make buying furniture as easy, save, and enjoyable as buying clothes? Online shopping furniture is increasingly becoming a new way of shopping. For consumers, it has the advantages of low price, time saving and energy saving. But at the same time, the way of shopping alone makes some consumers feel unreliable. If you can directly see the effect of furniture on the consumer's home, consumers can see the integration of furniture and furniture environment and then decide to purchase, which will completely revolutionize the current way of buying and selling furniture – including stores, including online. Give the home a "try on" furniture, this trend is quietly coming to you and me. The furniture "fitting room" is refreshing the household consumption habits of the Chinese people. Furniture "fitting room": look at the furniture to set up their own effect Nowadays, you only need to hold your own floor plan, according to the shape of the room, the shape, length, width, door position, window position, etc. "Elements, you can search the network for tens of thousands of furniture "suits" designed by professional designers and suitable for your "body shape". Then, you can start to enjoy the "window shopping" in the clothing store in front of the computer screen. The "fit" program of the living space will "try on". After "trying on", I still feel dissatisfied. If the toll-free number is directly hit, the merchant will send someone to measure the room and give you a free customized furniture set. You will not have to worry about whether the furniture and the home environment can be harmonious. The problem of integration. The cutting-edge 3D virtual reality technology allows the combination of furniture and space to be visualized. Buyers don't have to go to the store to make the big consumption of furniture as safe as buying clothes. It is somewhat unrealistic to tailor the experience of the nationwide free on-site service network virtual world. This is the biggest problem of large-scale, non-standardized products such as online shopping furniture. Therefore, the platform spreads more than 600 stores across the country, and the physical store supports the localization services provided to maximize the convenience of purchase and reduce the risk of online purchase. First of all, the platform provides consumers with a “full custom home delivery” service for the whole house furniture: free door-to-door room, free plan design and free shipping installation. In the past, consumers often purchased furniture and styles were not uniform and the size of the home was not uniform. The 600 physical stores in the country sent designers to go to the door, and then designed the furniture package according to the size of the room and the owner’s needs. The problem is to make consumers worry. Secondly, every living space that consumers like, every product, can directly go to the storefront of the city to view samples, and then make a comprehensive understanding of the overall space effect and the texture, texture and quality of the single product. The choice of purchase or not is reassuring. One-stop shopping to buy a "home" to go home For the average owner, for a lifetime may be to decorate a house, it can be said that the home industry is very strange, there is no brand consumption awareness, so when decorating to buy furniture, distinguish many categories The quality of the home product brand will be a very difficult thing. On the other hand, interior design and soft-packing design are a very professional field for the general owners. It is necessary to create a variety of household products with different shapes and colors in the market to create the desired effect. People rack their brains. In the process of home decoration, the owner does not need to go to the market to pick a brick, a toilet, a sofa, a bed, he needs a home, a living space, a total solution. The new home network platform introduces the role of professional designer in the furniture supporting link, so that professional designers can provide each customer with the overall furniture supporting design and creativity. Consumers will not be able to buy a single piece of household goods here, here is provided for customers. Is the overall solution for home life. With the click of a mouse, the customer bought it, not a sofa, a cabinet, but a home, a lifestyle. The new wave of urban shopping: the whole house furniture is busy "trying on" The birth of the network "fitting room" makes the urban white-collar workers who pay attention to the quality of life shine brightly, because the work makes them not have enough time to control, the house price pressure makes them unable to add more Picky, lack of professional home collocation knowledge makes them unable to do anything when they are owners. Therefore, the “try-on” trend of furniture brought by Xinju.com has caused a hurricane effect in the country. Guangzhou: "Busy" people shop 1 time to get the whole house furniture Kelly 26 years old 4A advertising company account manager Kelly is a 4A advertising company account manager, the company has many projects, using "hiccups" to describe her work in Guangzhou now exaggeration. After working for five years, I finally bought a three-bedroom and two-bedroom renovated house in Tianhe District six months ago. Since I have been unable to get time to buy furniture, the house has been closed for half a month. After spending a few minutes on the new home online to select a good furniture package, Kelly dialed a free phone to book a room. After the measurement room and installation she was accompanied by the familiar hourly workers, I only found a Sunday morning to Shangpin home delivery store to confirm the design plan, while watching. When the furniture was installed at home that night, Kelly looked at her decent home, and she couldn't believe that online custom furniture was so convenient. For the first time, taking a colleague to the house, Kelly went to the store to get such an elegant home, and the colleagues were amazed. Shanghai: Customized furniture is also the perfect size of my 35-year-old IT engineer. The high price of the IT engineer is a headache. In desperation, Mr. Li, an IT engineer, bought a second-hand house in the suburbs of Shanghai. The building is more than 10 years old, and the building structure is unreasonable from the current point of view. It is a typical multi-column multi-beam type, which is both unsightly and affects the furniture layout. Originally, he personally did not have superstitions in this respect, but the elders at home insisted that the pillars must be disposed of. The designers of Xinju.com hand-painted a few sketches of the Baoliang Baozhu in the measurement room. Liangzhu was no longer able to find the furniture in the furnishings, so that Mr. Li’s elders smiled. Quickly let the designer out of the computer renderings of the whole house furniture, the effect is more satisfying, and finally decided to buy a complete set of custom furniture, because not only can cover the pillars perfectly, but also can make full use of the existing space, also Mr. Li A perfect apartment. Beijing: Small-sized apartment storage person Mr. Wang 30-year-old teacher Beijing Yiren's house price makes Mr. Wang, a member of the people's teacher, only buy a 60-square-meter super mini two-bedroom small apartment on the side of the Fifth Ring. Finish the basic decoration. Because the house is not too big, but the family of the small couple has a lot of things, and the "creation plan" is going on. When the family has a small person, the multiplication of various supplies is undoubted. Adding as much storage space as possible in this mini world is definitely a top priority. Finished furniture can't satisfy them, and friends tell them that to make the most of the existing space, custom furniture is the best option. The design of the supporting furniture design of Xinju.com has specially added the corresponding storage function design in the living room, bedroom, children's room and kitchen. The daily and future daily necessities all have their own place. In the end, Mr. Wang had to admit that online custom furniture, even if the size of the apartment is small, storage is not a problem. In the eyes of the neighbors, Mr. Wang made a small apartment storage. Shenzhen: Designer for my creative dreamer Miss Chen, 28-year-old civil servant Miss Chen spent a lot of time in choosing furniture because she felt that it was a piece of furniture with different shapes and colorful colors. The hard work of people scratching their heads. Like she likes a set of floral fabric sofas, but for posing to her own home, it is not good to see, what kind of style, what color TV cabinet to match, she completely lost her mind. When Xinju.com sent a designer to give her a room, she communicated with her the specific elements of style, color, material and other furniture. Finally, she designed a set of furniture matching solutions that fit her ideals. Miss Chen was at the moment when she saw the renderings. The various items were just right, Miss Chen had imagined the beautiful situation in which she lived. Two weeks later, when the furniture was installed at home and the dream home became a reality, Miss Chen couldn’t help but call the designer and thank the designer for everything she had done for her family. Conclusion: The new trend of online custom furniture created by Xinju.com is in the air. Through the cutting-edge 3D virtual reality technology, consumers can “try on” furniture sets through their own network, just like trying on clothes in a fashion store, seeing the effect of furniture on their own home, and then determining the purchase intention. The “fitting room” model of the furniture created by Xinju.com brings consumers unlimited convenience and gives consumers a reassuring consumer protection. It is gradually refreshing the household consumption habits of Chinese people.

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